Skip to content

SAPPORO PARCO 50th

2025

SAPPORO PARCO 50th

English text is unavailable. Showing Japanese.

札幌の文化を牽引しつづけてきた札幌PARCOは、2025年に50周年を迎える。 頭文字である「P」を、数学に用いられる動く点「P」に見立て、臆することなく変わり続けるPARCOの姿勢をシンボリックなクリエイティブに落とし込んだ。 50周年はあくまでも通過点でしかない。札幌PARCOは街・文化・人々と呼応し、さまざまな軌跡を描いていく。

Credits

Commision By
札幌PARCO
Creative Director / Art Director
Shunta Sakamoto (NEW)
More credits (6)
Graphic Designer
rikito fujitani (NEW)
Motion Designer
Takuma Miyamoto(gupon)
Copy Writer
Oto Kawamata(TBWA \ HAKUHODO)
Puzzle Supervisor
TOKIQIL
Web Development
Eito Kochi(NEW)
Producer
Toi Yamada (NEW)
← Back to index

Born in Osaka, 1993. Shunta Sakamoto is a graphic designer who leads Play.Graphics, an R&D studio exploring "Graphics as Playthings." After graduating from Musashino Art University, he worked in art direction at Hakuhodo before co-founding creative studio NEW Creators Club. Using programming and physical mechanisms, he creates graphic experiences that can be touched, moved, and played like instruments — questioning the possibilities of graphic design beyond viewing and information delivery. In 2025, he presented "Modular Graphic Synthesizer," a graphic performance instrument, at deTour Hong Kong. His work has been recognized with the JAGDA New Designer Award and the JAGDA Award, among others.

SAPPORO PARCO 50th

2025

SAPPORO PARCO 50th

English text is unavailable. Showing Japanese.

札幌の文化を牽引しつづけてきた札幌PARCOは、2025年に50周年を迎える。 頭文字である「P」を、数学に用いられる動く点「P」に見立て、臆することなく変わり続けるPARCOの姿勢をシンボリックなクリエイティブに落とし込んだ。 50周年はあくまでも通過点でしかない。札幌PARCOは街・文化・人々と呼応し、さまざまな軌跡を描いていく。

Credits

Commision By
札幌PARCO
Creative Director / Art Director
Shunta Sakamoto (NEW)
More credits (6)
Graphic Designer
rikito fujitani (NEW)
Motion Designer
Takuma Miyamoto(gupon)
Copy Writer
Oto Kawamata(TBWA \ HAKUHODO)
Puzzle Supervisor
TOKIQIL
Web Development
Eito Kochi(NEW)
Producer
Toi Yamada (NEW)
← Back to index